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The Relationship Between Fitness Posts Exposure on Social Media and Female Appearance Self-Esteem: A Perspective of Sexual Objectification

Received: 29 March 2023    Accepted: 20 April 2023    Published: 27 April 2023
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Abstract

Social media generally refers to all kinds of websites or applications which allow users to present the contents created by themselves on the platform and counteract with other users. Today, it is a common phenomenon for females to view fitness posts on social media. Although past research has revealed the significantly negative relationship between social media exposure and global self-esteem, it is still unclear that how specific social media activities will have an influence on specific domains of self-esteem. Given that, with 246 female undergraduates as participants, the current research used the questionnaire survey method to examine the relationship between fitness posts exposure on social media and appearance self-esteem, and the underlying mechanisms. Regression analyses showed that, after control for the possible confounding variables, fitness posts exposure on social media was significantly and negatively related to appearance self-esteem (β = -0.18, p = 0.003), but not significantly related to global self-esteem (β = 0.09, p = 0.10). Further analyses suggested that the sexual objectification theory provided a feasible explanation for the correlation between fitness posts exposure on social media and appearance self-esteem. Specifically, further mediation analyses showed that fitness posts exposure on social media was related to appearance self-esteem via two possible mediation paths: (1) fitness posts exposure → body surveillance → appearance self-esteem, 95% CI [-0.08, -0.01]; (2) fitness posts exposure → body surveillance → body shame → appearance self-esteem, 95% CI [-0.07, -0.02]. We also found that when the indirect effects were considered, the direct effect between fitness posts exposure and appearance self-esteem was not significant, 95% CI [-0.20, 0.03]. The current research firstly demonstrated the correlation between fitness posts exposure on social media and appearance self-esteem, and also specified activities that may raise potential harms on self-esteem of users.

Published in American Journal of Applied Psychology (Volume 12, Issue 2)
DOI 10.11648/j.ajap.20231202.11
Page(s) 28-35
Creative Commons

This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.

Copyright

Copyright © The Author(s), 2024. Published by Science Publishing Group

Keywords

Social Media, Fitness, Self-Objectification, Appearance Self-Esteem, Female

References
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Cite This Article
  • APA Style

    Feng Yang, Yang Han, Xinru Fan, Ziyi Liu. (2023). The Relationship Between Fitness Posts Exposure on Social Media and Female Appearance Self-Esteem: A Perspective of Sexual Objectification. American Journal of Applied Psychology, 12(2), 28-35. https://doi.org/10.11648/j.ajap.20231202.11

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    ACS Style

    Feng Yang; Yang Han; Xinru Fan; Ziyi Liu. The Relationship Between Fitness Posts Exposure on Social Media and Female Appearance Self-Esteem: A Perspective of Sexual Objectification. Am. J. Appl. Psychol. 2023, 12(2), 28-35. doi: 10.11648/j.ajap.20231202.11

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    AMA Style

    Feng Yang, Yang Han, Xinru Fan, Ziyi Liu. The Relationship Between Fitness Posts Exposure on Social Media and Female Appearance Self-Esteem: A Perspective of Sexual Objectification. Am J Appl Psychol. 2023;12(2):28-35. doi: 10.11648/j.ajap.20231202.11

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  • @article{10.11648/j.ajap.20231202.11,
      author = {Feng Yang and Yang Han and Xinru Fan and Ziyi Liu},
      title = {The Relationship Between Fitness Posts Exposure on Social Media and Female Appearance Self-Esteem: A Perspective of Sexual Objectification},
      journal = {American Journal of Applied Psychology},
      volume = {12},
      number = {2},
      pages = {28-35},
      doi = {10.11648/j.ajap.20231202.11},
      url = {https://doi.org/10.11648/j.ajap.20231202.11},
      eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.ajap.20231202.11},
      abstract = {Social media generally refers to all kinds of websites or applications which allow users to present the contents created by themselves on the platform and counteract with other users. Today, it is a common phenomenon for females to view fitness posts on social media. Although past research has revealed the significantly negative relationship between social media exposure and global self-esteem, it is still unclear that how specific social media activities will have an influence on specific domains of self-esteem. Given that, with 246 female undergraduates as participants, the current research used the questionnaire survey method to examine the relationship between fitness posts exposure on social media and appearance self-esteem, and the underlying mechanisms. Regression analyses showed that, after control for the possible confounding variables, fitness posts exposure on social media was significantly and negatively related to appearance self-esteem (β = -0.18, p = 0.003), but not significantly related to global self-esteem (β = 0.09, p = 0.10). Further analyses suggested that the sexual objectification theory provided a feasible explanation for the correlation between fitness posts exposure on social media and appearance self-esteem. Specifically, further mediation analyses showed that fitness posts exposure on social media was related to appearance self-esteem via two possible mediation paths: (1) fitness posts exposure → body surveillance → appearance self-esteem, 95% CI [-0.08, -0.01]; (2) fitness posts exposure → body surveillance → body shame → appearance self-esteem, 95% CI [-0.07, -0.02]. We also found that when the indirect effects were considered, the direct effect between fitness posts exposure and appearance self-esteem was not significant, 95% CI [-0.20, 0.03]. The current research firstly demonstrated the correlation between fitness posts exposure on social media and appearance self-esteem, and also specified activities that may raise potential harms on self-esteem of users.},
     year = {2023}
    }
    

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  • TY  - JOUR
    T1  - The Relationship Between Fitness Posts Exposure on Social Media and Female Appearance Self-Esteem: A Perspective of Sexual Objectification
    AU  - Feng Yang
    AU  - Yang Han
    AU  - Xinru Fan
    AU  - Ziyi Liu
    Y1  - 2023/04/27
    PY  - 2023
    N1  - https://doi.org/10.11648/j.ajap.20231202.11
    DO  - 10.11648/j.ajap.20231202.11
    T2  - American Journal of Applied Psychology
    JF  - American Journal of Applied Psychology
    JO  - American Journal of Applied Psychology
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    EP  - 35
    PB  - Science Publishing Group
    SN  - 2328-5672
    UR  - https://doi.org/10.11648/j.ajap.20231202.11
    AB  - Social media generally refers to all kinds of websites or applications which allow users to present the contents created by themselves on the platform and counteract with other users. Today, it is a common phenomenon for females to view fitness posts on social media. Although past research has revealed the significantly negative relationship between social media exposure and global self-esteem, it is still unclear that how specific social media activities will have an influence on specific domains of self-esteem. Given that, with 246 female undergraduates as participants, the current research used the questionnaire survey method to examine the relationship between fitness posts exposure on social media and appearance self-esteem, and the underlying mechanisms. Regression analyses showed that, after control for the possible confounding variables, fitness posts exposure on social media was significantly and negatively related to appearance self-esteem (β = -0.18, p = 0.003), but not significantly related to global self-esteem (β = 0.09, p = 0.10). Further analyses suggested that the sexual objectification theory provided a feasible explanation for the correlation between fitness posts exposure on social media and appearance self-esteem. Specifically, further mediation analyses showed that fitness posts exposure on social media was related to appearance self-esteem via two possible mediation paths: (1) fitness posts exposure → body surveillance → appearance self-esteem, 95% CI [-0.08, -0.01]; (2) fitness posts exposure → body surveillance → body shame → appearance self-esteem, 95% CI [-0.07, -0.02]. We also found that when the indirect effects were considered, the direct effect between fitness posts exposure and appearance self-esteem was not significant, 95% CI [-0.20, 0.03]. The current research firstly demonstrated the correlation between fitness posts exposure on social media and appearance self-esteem, and also specified activities that may raise potential harms on self-esteem of users.
    VL  - 12
    IS  - 2
    ER  - 

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Author Information
  • Department of Teacher Education, Taishan University, Tai’an, China

  • Department of Psychology, Beijing Sport University, Beijing, China

  • Department of Teacher Education, Taishan University, Tai’an, China

  • Department of Teacher Education, Taishan University, Tai’an, China

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